Rhinestone Lipgloss

Rhinestone Lipgloss

The All American Quarter Horse Congress Queen Contest is thrilled to introduce our newest sponsor, Rhinestone Lipgloss! Though our queens are true cowgirls at heart, there is no denying they love their “bling.” Rhinestone Lipgloss will ensure our Congress Queen shines throughout her reign wearing customized accessories embellished in Swarovski crystals. Please read the feature below to get to know Sarah Pyles, owner of Rhinestone Lipgloss. 

1.) Tell us more about the Rhinestone Lipgloss brand and your unique products.

“Rhinestone Lipgloss started on a kitchen table in Wapakoneta, Ohio in October of 2014. After carrying the flag at a rodeo and nearly tearing my earlobes off from wearing such heavyweight earrings at a dead run, I began looking high and low for earrings that were heavy on bling, but light on one's earlobe. And here we are today with our unique brand and solution, Rhinestone Lipgloss. My mother Cindy and I began hand-setting our own Swarovski earrings that were packed with stones, but even at 4" long still only weighed less than half an ounce each.”

2.)What is your background? 

“I graduated from The Ohio State University with a degree in Mandarin Chinese - I never dreamed I would be making a living tooling leather and setting Swarovskis. I am so grateful for what I do and the tremendous growth we have seen since starting the company.”

3.)Where can one view the Rhinestone Lipgloss creations?

“We were featured in the May (Bill Paxton) issue of "Cowboys and Indians" magazine and have designed earrings for Miss Rodeo Australia, Miss Rodeo(s): Nebraska, Oregon, Florida, Arkansas, and Mississippi (who went on to stun us all at the WEG with her "Let It Go" freestyle pattern!); along with Miss Ohio and Miss Outstanding Teen Ohio, both of whom went on to compete at their respective Miss America Pageants. We have leather and Swarovski bracelets in England, a belt in New South Wales, and leather/Swarovski creations in 17 states! Our leatherwork has become rather popular, as well. We hand tool and embellish (with Swarovski stones, of course!) headstalls, breastcollars, belts, bronc halters and dog collars. Our leather clientele includes Mr. Brett Walters and his "Showtime for Gun" reining stallion, Miss Amberley Snyder (affectionately known as the "wheelchair cowgirl," as she is paralyzed from a rollover accident, but continues to run barrels and competed at The American this year), various WPRA and local cowgirls. Check us out on Facebook to see our custom designs, as well!”

4.)What other items do you embellish at Rhinestone Lipgloss? 

“We also embellish boots, hats, clothing- nearly anything that needs a facelift! All of our work is guaranteed…after all, it is for cowgirls and needs to be tough. Should one ever lose a stone or damage an earring, just send it back and we will repair it for free.”

5.)What is next for Rhinestone Lipgloss?

“We are working with the Josey Ranch, owned by Martha and RE Josey in Texas to carry our earrings. Additionally, we have partnered with a bridal shop in Northwest Ohio to carry our earrings, as well as offer a customized option to design/build your own. Our presence is really growing in the wedding, prom and pageant markets. The past nine months have been so exciting and I cannot wait to see what the future holds for us. We are thrilled to be sponsoring the Congress Queen Contest and look forward to featuring our items in the Congress “Couture for the Cure” Style Show on Saturday, October 17th inside Congress Hall.”

[ Photo Features Custom Designed Congress Queen Belt and Earrings by Rhinestone Lipgloss ]

TRIGGER Equine Marketing

We know marketing. We are horse people. As horse people, we build brands that horse lovers enjoy, relate to, and care about. Through relevant content generation in relation to our customers, we turn social media platforms into communities, creating a foundation of people who are constantly engaged and cannot get enough of all things horse. We are a carefully and perfectly formed company with knowledge and lifelong experience within the equine community, both competitively, professionally. We combine our equine industry expertise with our specialty skill in marketing to be able to bring our clients the best service. Extremely results-oriented, we know how to turn business objectives into realities in creative, strategic and measurable ways.